The Wright Brothers Succeeded Because of Two Things


Hailed by many as the fathers of flight, the Wright Brothers accomplished something that was said to be impossible. They made the first controlled, sustained flight of a powered, heavier-than-air aircraft on December 17, 1903. Their incredible feat was the result of two crucial ingredients that are needed for every accomplishment: Perceived Value and Perceived Capability.

First, the Wright Brothers had PERCEIVED VALUE in the form of a powerful WHY fueling their efforts. In their own words they said: “The desire to fly is an idea handed down to us by our ancestors who…looked enviously on the birds soaring freely through space, at full speed, above all obstacles, on the infinite highway of the air.” (Wilbur Wright). The thought of human flight was infectious and impossible for them to ignore. This perceived value carried them through the daunting obstacles and situations they faced and helped them get results.


The second key ingredient to their success was PERCEIVED CAPABILITY in the form of a diligent HOW. They not only succeeded in sustained flight, but were able to successfully repeat their flights over and over due to a relentless system of testing, tracking, and continuously improving their efforts. They were not only entrepreneurs, but incredible researchers who knew how to measure and improve their tests.


Without perceived value in their goal they would have never persisted in their efforts nor made the incredible sacrifices for the sake of obtaining their goal. Without perceived capability in their efforts and the small wins along the way, they likewise would have never felt that it was possible and would likely have given up.


Through the application of these concepts; you, like the Wright Brothers, will soar to new heights and get the results you want in your personal and professional life.

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